benefits
budgets
how will we sell this to nick
how does this answer our questions
indications of places who can produce this products
taylor cosmetics in wellington possibly? who do they know?
collaboration or partnership
nz made or imported?
included surprises
look at other local boutique brands
mini bio or story inside the packages
pasifika way of story telling complex not beginning middle end
story of nz
visuals as well as scent as well as story as well as journey
how to define a scent
what emotions do we want to emit
DOSSIER
idea generative or proposal?
more concise and slightly reflective proposal. valid generation only.
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