Jess-

Update email from Nick:

Evening,
Nick has emailed me the links. I thought I'd just post on here and you can post to your group so we don't miss anyone out incase not all have joined the big group.
He added in the email something he forgot to mention in the interview:
"One thing I didn’t mention was that The New Zealand Luxury Group is our corporate brand, but there is scope to brand individual leathers (or collections) within our offering. At the moment we’re just using the ‘trade names’ of the individual articles, but should really rebrand them to give them a New Zealand feel."
The first lot are the ones he mentioned in the interview and the second lot are additional ones by 'Mulberry' that he said "don't always have to be serious to be memorable."
First lot:
Here is the PETA video. The video itself is nicely produced. It is quite interesting to skim the comments. They give an idea for both sides of the story.
https://www.youtube.com/watch?v=qs8yqcrqo1s
This clip from Mt Blanc is a nice way of succinctly telling their story.
https://www.youtube.com/watch?v=kBz796Ja7t8
Here is a clip from Stella McCartney a couple of days ago – telling a suitability story about regenerated cashmere. It is informative but I’m not sure I completely like it because it doesn’t actually say why we should buy regenerated cashmere, it just says we shouldn’t buy cashmere.
https://www.youtube.com/watch?v=6oVK2pgR-G0
Second Lot: (Mulberry)
https://www.youtube.com/watch?v=VilRHLu6K4k
https://www.youtube.com/watch?v=EK0fKEvgXJo
He also attached a couple of images from the Vogue/Marisfrolg/Australian Wool Innovation campaign a couple of seasons back.
I know a lot of information but you can just copy and paste to your groups.
See you tomorrow